Athletes Soul presents “Personal Branding as an Athlete”, an Educational Webinar Series produced by Athletes Soul. Today we are joined by Steve Bitter, an athlete brand consultant, who shares what sponsors are really looking for in the athletes they partner with, and how athletes can define their brands to find sponsorship that align with their knowledge and interests.
The Athletes Soul Educational Webinars are an ongoing series covering various topics related to current and retired athletes to educate on life skills, healthy lifestyle, and career development. — Athletes Soul is a non-profit founded and run by former athletes to serve the interests of retiring athletes. Our mission is to support retiring athletes as they transition out of sports and raise awareness about the challenges of athletic retirement.
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